

The HIT Team 
HIT Strategies is a firm of young, diverse, innovative social scientists that use research and data to understand and communicate with hard-to-reach and underrepresented voters. We live and work at the intersections of society that are driving rapidly diversifying voter and consumer trends. We represent communities often misunderstood, overlooked, and underserved in American politics.

Terrance Woodbury, co-founder & CEO of HIT Strategies, is widely recognized as one of America’s foremost pollsters and

Roshni is a founding partner and chief research officer of HIT Strategies. Roshni has led expansive, multi-phase research

Lauren Goldstein is the Research Director at HIT Strategies. Lauren’s research focuses on criminal legal reform, reproductive justice,

Jermaine House
Senior Director of Communications
Jermaine House leads HIT Strategies Marketing and Communications Department and manages the team responsible for company and data

Samuel Madrigal is HIT Strategies’ Field Director. Samuel is an accomplished qualitative and quantitative researcher with experience managing

Jake Rubinstein is the Senior Data Manager at HIT strategies, overseeing data processing and advanced statistical work across

Martina Smith
Innovation and Automation Manager
Martina Smith is an Innovation and Automation Manager at HIT Strategies. As an award-winning researcher and research manager, Martina

Sean Conner
Client Success Manager
With over 15 years of relationship management experience, Sean Conner serves as HIT Strategies’ Client Success Manager, overseeing

Michelle is a strategic HR professional whose inclusive and creative leadership style inspires teams. She has 10 years

Ashley Aylward
Research Manager
As a Research Manager, Ashley Aylward synthesizes findings across projects to inform client strategy and research with the

Courtney Couillard is a Research Manager at HIT Strategies. She spearheads the firm’s political, climate, education, and economic

Gabriela Vitela is a Research Manager at HIT Strategies. Her research focuses on Latinx and Black voter mobilization

Ross Miletich is a Senior Analyst at HIT Strategies focusing on political campaigns and public opinion research. A

Ashley is an Executive Assistant at HIT Strategies. She assists in daily tasks and projects to move the

Carla Hardy
Analyst
As an Analyst, Carla focuses on the creation of research instruments, oversees data collection, and crafts tailored analysis

Maya is a HIT Strategies analyst, working with political and advocacy group clients. Maya’s previous experience in research

Matt Booker
Analyst
Matt is an analyst at HIT Strategies, working on a variety of quantitative and qualitative projects to help

Drew Williams is an analyst at HIT Strategies. Drew comes to HIT with multiple years of polling, and

Mýa R Chadwick is the HIT Strategies Sales Operations Analyst. She is proudly Afro-Cuban and a first-generation college

Rosita M. Thomas, PhD (of Thomas Opinion Research)
Qualitative Research Expertise
rthomas@thomasopinionresearch.comDr. Rosita Thomas has more than 25 years of experience leading and conducting nearly 500 qualitative and quantitative

Damanvir is a digital media strategist at HIT Strategies. She assists in developing content in relation to digital

Nick is a Data Associate at HIT Strategies where he cleans, recodes, and processes survey data. He brings

As HIT’s Sales Associate and Copywriter, Brandon utilizes his background in political organizing and campaign management to provide

Max Schulman is the Communications and Research Coordinator with HIT Strategies. Max is the liaison between the two

Daniel is the Communications Coordinator with HIT Strategies. He assists the company’s critical mission by developing press releases,

Bronwyn is a research coordinator at HIT Strategies. She assists with foundational tasks such as document creation, formatting

Jennifer is a Data Associate at HIT Strategies. Her primary responsibility is supporting the analysts with processing all

Erica is a Junior Analyst at HIT Strategies. She assists the research team in tasks across projects such

Alani is a junior research analyst at HIT Strategies. She assists with the creation of research instruments for

Chase is a research field assistant at HIT Strategies. Using his background in management and logistics, he contributes

As a Field Assistant at HIT Strategies, Noelle coordinates the logistics of qualitative projects in tandem with the