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Terrance Woodbury

Chief Executive Officer & Founding Partner

Terrance Woodbury is a founding partner and chief executive officer of HIT Strategies.  

Terrance’s research focuses on people of color and millennials who have become the driving force of rapidly evolving consumer and electoral trends in both the United States and abroad. Prior to starting HIT Strat, Terrance was the Research Director at the public opinion research firm Brilliant Corners Research & Strategies where he conducted polling and focus groups for candidates in local, state, national, and international elections and for companies like Uber and Google. Before Brilliant Corners, Terrance worked at the Brookings Institution, where he researched and studied economic and demographic trends shaping the fast-growing urban communities. 

Before deciding to become a data scientist, political work consumed Terrance professional life. He worked numerous campaigns at the local, state, national, and international level, holding every position on a campaign except the candidate.  Terrance has been featured in a variety of publications and media outlets including CNN, The Hill, and Bloomberg News for his expertise on the attitudes of young, diverse voters and the best messages to mobilize them. 

Media Appearances

HIT's Terrance Woodbury on MSNBC's SYMONE

August 27, 2022

HIT founding partner Terrance Woodbury joined Symone Sanders on MSNBC's SYMONE to discuss Black voters and the midterm election.

HIT's Terrance Woodbury on MSNBC's The ReidOut

August 19, 2022

HIT founding partner Terrance Woodbury joined Tiffany Cross on MSNBC's The ReidOut to discuss the midterm election.

MSNBC The Cross Connection Interview with Terrance Woodbury: Mobilizing the Democratic Base Ahead of the Midterms

April 16, 2022

HIT Strategies CEO Terrance Woodbury joined Tiffany Cross on MSNBC's The Cross Connection to discuss what the Democratic Party needs to do to mobilize the Democratic base ahead of the 2022 midterms.

Does Trump Need To Be On The Ballot To Motivate Democratic Voters?

April 10, 2022

Showtime's The Circus co-host Mark McKinnon speaks with the CEO of HIT Strategies, Terrance Woodbury, on Woodbury’s outlook for Democrats in the 2022 midterm elections.

HIT Strategies CEO Terrance Woodbury Interview on BNCNews: President Biden, Democrats & Black Voters

February 21, 2022

HIT Strategies CEO Terrance Woodbury joined BNC News anchor Laverne McGee to discuss President Biden, the Democratic Party, and Black voters.

MSNBC The Cross Connection Interview with HIT Strategies CEO Terrance Woodbury and the 2022 Midterms

January 29, 2022

HIT Strategies CEO Terrance Woodbury joined MSNBC's The Cross Connection with Tiffany Cross to discuss the Democratic Party and their need to work on a more robust messaging plan that reaches younger voters and voters of color ahead of the 2022 midterms.

BNC News Interview w/ CEO Terrance Woodbury Discussing Voting Rights Legislation, Biden & Democrats

January 17, 2022

HIT Strategies founding partner and CEO Terrance Woodbury joined BNC News' Tashanea Whitlow on #BNCLive to discuss voting rights legislation, President Biden and the Democratic Party, and addressing Black voter issues.

WURD TV & Radio's Reality Check Interview with CEO Terrance Woodbury

January 13, 2022

HIT Strategies CEO and founding partner Terrance Woodbury was interviewed on WURD TV & Radio's Reality Check with Charles Ellison on January 13, 2022 about Black voter issues, the Democratic Party, and the 2022 midterms.

How Democrats Are Completely Failing with Black Voters

December 7, 2021

HIT Strategies founding partner and CEO Terrance Woodbury joins Cenk Uygur on The Young Turks to discuss the Democratic Party and Black voters and how this relationship can improve.

Black Voters Growing Pessimistic About Democrats

October 26, 2021

The founding partner and chief executive officer of HIT Strategies Terrance Woodbury joins BNC’s “AMplified with Aisha Mills” to discuss why Democrats are having such a hard time communicating their policies to us.

BNC News Interview with Terrance Woodbury: 2021 NY/Atlanta Mayoral and Virginia Gubernatorial Races

October 19, 2021

HIT Strategies CEO and partner Terrance Woodbury spoke with BNC News anchor Laverne McGee on BNC Live about the upcoming New York and Atlanta mayoral races, as well as the gubernatorial race in Virginia.

How Will Trump’s Acquittal Weigh on Young Voters?

February 14, 2021

HIT Strategies partner Terrance Woodbury appeared on MSNBC's American Voices with Alicia Menendez on February 14th, 2021.

Biden leads Trump in 2020 with seniors, white women expert says

October 24, 2020

HIT Strategies partner Terrance Woodbury appeared on MSNBC's AMJOY

Trump outreach to Black male voters, link to Ice Cube questioned

October 17, 2020

HIT Strategies partner Terrance Woodbury appeared on MSNBC's AMJOY on October 17th, 2020.