Terrance Woodbury

Terrance is a founding Partner and President of HIT Strategies. Terrance’s background as a campaign operative informs his approach to polling, ensuring data translates into actionable strategy to win campaigns. He has worked with national political committees such as the DNC and DSCC, international philanthropies such as Rockefeller and Gates Foundations, and other major organizations to shape their research and outreach. His work has earned numerous accolades, including POLITICO’s Recast 2023 Power List and American Association of Political Consultants 40 Under 40 Class of 2023.

Under Terrance’s leadership, HIT Strategies has grown from a small startup to a 30+ person firm since 2019, becoming a go-to resource for understanding and mobilizing key voting blocs. His expertise has made him a sought-after media  analyst, with insights featured in The Washington Post, POLITICO, The Wall Street Journal, The Hill, USA Today, NPR, and on CNN, MSNBC and Showtime’s The Circus.

Previously, he was Research Director at a boutique polling firm and worked at the Brookings Institution, analyzing economic and demographic trends. Before focusing on data, he worked across campaign management, fundraising, organizing, and communications at all levels.

A Morehouse College graduate, Terrance remains committed to amplifying underrepresented voices, a mission shaped by his late mother, Shanna Monique Woodbury.