How Black voter turnout will shape Georgia governor’s race: The Note
ABC News quoted HIT Strategies founding partner Terrance Woodbury about Black voters and the Democratic Party: From ABC
Behind Every Number 
There is a Story 
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It’s Abortion, Stupid: How Dobbs May Have Cost Republicans the Midterms
Ms. Magazine quoted HIT Strategies founding partner Roshni Nedungadi about abortion access and the midterms: From Ms. Magazine:
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New Poll: Biden and Democrats’ Approval Improve with Black Voters in August. Black Voters Support More Action on Abortion
Washington, D.C. | September 15 –President Biden and Democrats saw their approvals jump in HIT Strategies’ most recent BlackTrack survey
ABOUT
HIT is the leading millennial and minority-owned public opinion research firm in Washington, DC with an innovative and unconventional approach to research:
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The HIT Team lives and works at the intersection of society where the most disruptive change is happening.
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HIT employs conventional research methods such as polling and focus groups with innovative techniques like social media listening to fully represent the diverse attitudes of diverse communities.
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HIT is a fully integrated member of your team that will ensure data driven strategy is integrated throughout your operation.
Hit Specialty Research Audiences
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Black Americans -
Latinos -
Asian & Pacific Islander -
Women
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LGBTQ+ -
Millennials -
Gen Z
HIT Services
HIT Research
Research is HITs primary function. Understanding the values, attitudes, and behaviors of the target audience is how we are able to deliver analytics and messaging to achieve our partners objectives. Research can be used to understand behavior, predict behavior, and ultimately, to change the behavior of target audiences.
HIT Analytics
We apply rigorous analytic techniques to data to reveal deeper strategic insights rather than general observations. HIT Analysts and Data Scientists can compare, contrast, and regress the data to inform your decision making and communications needs.
HIT Messaging
Our research gives us profound insight into the language and messaging that influences your target audience. Our strategy consultants work with your communications team to not only test but craft messaging that drives outcomes. We determine which messages most reflect the values of your target audience and then provide guidance as you develop media for the appropriate format.
FUTUREtrack
by
HITstrategies
FUTUREtrack is HIT Strategies’ monthly survey of 1,000 millennial voters with a set of standardized questions. Monthly toplines and crosstabs track the long term trends of this mission-critical demographic.
Monthly Data Includes:
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Social Unrest -
Political Climate
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Political Participation
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COVID-19
BLACKtrack
by
HITstrategies
BLACKtrack is HIT Strategies’ monthly survey of 1,000 black voters with a set of standardized questions. Monthly toplines and crosstabs track the long term trends of this mission-critical demographic.
Monthly Data Includes:
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Social Unrest
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Political Climate
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Political Participation
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COVID-19
FEATURED Case Study
Tom Steyer
Presidential Campaign
In December 2019, HIT came on board with Democratic Presidential Candidate Tom Steyer’s campaign who, despite a late entry into the race, made significant gains with voters of color in key caucus states Nevada and South Carolina. Our targeted research helped Tom socialize his values and work ethic among African-American voters. Tom placed in 3rd in both NV and SC, as an unsuspecting candidate who exceeded expectations.
HIT on Twitter
Out today from @EquisResearch: insights on mobilizing Latinos. A look at different social/psychological factors that shape the decision to vote, in time for GOTV. We've got a long deep-dive for the studious types, and a short summary for organizers.
Insights from the Latino Political Participation Poll
Below are insights from a study of social and psychological factors that impact voting, along with a segmentation of Latino non-voters…
link.medium.com
@MorehouseAlumni https://twitter.com/HITStrat/status/1575551599581143040
HIT founding partner @t_woodbury1 spoke with @politico's @brakktonbooker and @JCWhittington_ about Black male voters and @TheDemocrats.
Read here 💻: https://politi.co/3SLEU7t
HIT founding partner @t_woodbury1 spoke with @politico's @brakktonbooker and @JCWhittington_ about Black male voters and @TheDemocrats.
Read here 💻: https://politi.co/3SLEU7t
HIT founding partner @RoshniNedungadi spoke with @MsMagazine about abortion access and the #midterms 📕
Read here: https://bit.ly/3rffovF
Thanks for the chance to add my thoughts @MsMagazine Love being in the good company of brilliant pollsters @teemoneyusa and @RoshniNedungadi https://twitter.com/MsMagazine/status/1575110325048905729
If this year’s midterms buck historical trends and the Democrats don’t suffer significant losses in Congress, Dobbs is the reason why.
https://msmagazine.com/2022/09/27/voters-abortion-midterms-democrats/