HIT NEWSLETTER
A Look Back at 2023 and Gearing Up for 2024 🗳️
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As we say goodbye to 2023, we are proud of the impact that the HIT Team has made this year and have one message to our friends and partners for 2024: HIT understands the assignment.
Abortion was on the ballot in 2023 and will continue to be a critical issue in the 2024 election. Earlier this year, the HIT Team released a memo outlining tactics for Democratic candidates to respond and elevate abortion threats in their communication strategies. We go into detail about what worked in the 2022 midterms and how these successes can be replicated in 2024.
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The HIT Politics Pod was proud to serve as a pollster and strategist to help elect groundbreaking leaders in 2023. With the upcoming 2024 election season, HIT is ready to get to work and elect the next generation of progressive leaders. If you’re looking for a winning polling team, HIT us up!
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The HIT Team collaborated with Supermajority Ed Fund and JG Insights to understand a rarely considered population that has the potential to change 2024 – young women who don’t often turn out to vote. The report underscored the perception of shared power amongst women and the strength they feel as a collective vote power.
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We tackled climate and clean energy with Climate Power. The findings show that when voters are made aware and receive more information about President Biden’s Clean Energy Plan, approval for the plan increases by double digits as well as confidence in the Biden administration to invest in clean energy.
In August, we partnered with We Make the Future, ASO Communications, and Lake Research Partners to address climate justice. The study highlighted the lived experiences and solutions brought forth by communities of color.
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It was an incredible honor for HIT’s founding partner and CEO Terrance Woodbury to be named POLITICO’s top 40 most powerful people in politics and the American Association of Political Consultants (AAPC) 2023 Class of 40 Under 40.
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In March, Terrance joined the session “From Political Cynicism to BIPOC Political Power” at SXSW! The panel discussed new messaging frameworks to effectively mobilize BIPOC communities in politically divisive times.
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HIT was excited to co-host its first White House Correspondence Dinner reception with Crooked Media and MoveOn! The event included White House Press Secretary Karine Jean-Pierre, Former White House Press Secretary and MSNBC’s Jen Psaki, Pod Save America hosts Jon Favreau, Jon Lovett, and Dan Pfeiffer, and esteemed members of the media.
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This summer, HIT had the privilege of joining five Netroots Nation panels! HIT founding partners Roshni Nedungadi and Terrance Woodbury participated in pivotal discussions addressing effective public safety messaging, engaging working people across the country, fighting for racial justice, and mobilizing BIPOC communities.
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This year we also celebrated our fourth anniversary! Since its conception, HIT has always strived to understand the underrepresented electorate, including young voters and voters of color. We thank our invaluable partners, clients, and HIT Team for helping us achieve these goals. We’re ecstatic to continue this work in 2024 and help elect Democrats up and down the ballot.
From all of us at HIT, wishing everyone a safe and happy holiday!
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