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E-Blast: January 2022 BlackTrack



Biden’s Job Approval Among Older Black Voters Starting to Decline in Latest BlackTrack Survey
HIT Strategies’ latest BlackTrack survey continues to examine Black voters’ perceptions of President Biden and the Democratic Party. 

Approval ratings for both have declined over time, but now approval by older Black voters (50+) is starting to decline. The decline in approval amongst older Black voters is noteworthy, in that the rating dropped 12 points in one month. Until December, older Black voters have been a dependable constituency for Biden, rating him consistently high from month to month.  

The declining approval underscore President Biden and Democrats’ challenge in communicating their accomplishments and connecting the dots for many Black voters.   
“Democrats are pursuing the right policies, but that information isn’t getting to Black voters who need to hear it.”

– Terrance Woodbury, HIT Strategies founding partner and CEO
President Biden’s Job Performance
Biden’s net approval amongst all groups of Black voters has declined since June of last year.
Congressional Democrats’ Performance
Black voters’ approval of Congressional Democrats has sharply declined since June across demographics. 
Biden Administration’s Handling of Voting Rights
Most notably, older Black voters’ approval of the administration’s handling of voting rights fell over 30 points from November to December.
President Biden’s Handling of Black People’s Needs 
Since last summer, Biden’s approval rating in addressing Black issues has decreased among all groups of Black voters.
BlackTrack is a monthly survey by HIT Strategies to track the evolving opinions of Black voters. The recurring monthly national survey of 1,000 Black voters (ages 18+) monitors current Black voters’ attitudes on social and political issues. In addition, it disaggregates the data into demographic groups to understand the full diversity of Black voters’ attitudes.

A proportion of BlackTrack data is proprietary and available for subscribers. For inquiries about the full BlackTrack data set subscription, please click here for more information.
Read the full January BlackTrack report here:
January BlackTrack Report
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The press release can be viewed here.
Read previous BlackTrack reports here:
BlackTrack Reports
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