Turnout · Black Voters
Power to the Polls: Mobilizing Black Voters in 2020
How power-based messaging drove a 16% increase in Black turnout over 2014 — bringing Georgia within 55,000 votes of flipping.
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Related case studies
- Public Safety
Breaking the Barrier: How Strategic Research Powered Cherelle Parker’s Rise
Trailing in fifth place, Cherelle Parker used strategic research and a public-safety message to shift momentum and win the Democratic nomination for Mayor of Philadelphia.